I use my signature business-market fit framework to design your go-to-market. I also own execution via a flexible monthly partnership that suits your budget.

Whether you’re just getting started or already have some traction, I’ll create and execute a results-driven plan to help you get (more) happy paying customers i.e. acquire, retain, and monetize them.

This is best if you want a reliable marketing leader embedded in your team to take your startup to $1m ARR including hands-on work e.g. content roadmap, email automation, team recruitment/oversight.

Investment starts at $5,000 / month

Go to-market planing and very hands-on execution guidance via a combination of live sessions 1-4x a month, only the most relevant templates and resources (no more 7 hours of research for which tool to use or how to test a channel), and asynchronous hands-on feedback. DM access via the Founder-Led Marketing Club Slack.

This is best if you want clarity on what to prioritize, structure to manage the chaos, and ongoing guidance to get marketing done, quicker.

Investment starts at $1,500 / month, cancel anytime

Short-term engagements using the business-market fit framework focused on key strategic deliverables to get you unstuck based on your current traction:

• 6-week sprint to discover the right growth levers given your traction, market, and customers.

• Execution-ready package to increase revenue.

• 1 month execution guidance so you have everything you need to get on the right path.

These are the best fit for savvy, hands-on founders keen to stay lean. These sprints focus on discovering the biggest marketing opportunity. We then design experiments with a healthy mix of ‘quick wins’ and big bets.

Investment: $15,000 with a few optional add-ons

Learn more about marketing sprints here.

The most strategic and actionable marketing insights per minute via a 45-minute call. Also includes, pre-call review of your startup and marketing package, call recording / transcript, and 3-month free access to the Founder-Led Marketing Club.

These are best for subscription startup founders who want 1:1 feedback, deep dives, or discussion about their marketing strategy or specific marketing challenge.

Learn more and book a call.

Access just what you need to design and execute a go-to-market plan for your tech startup. FLMC is a group of kind, smart tech startup founders figuring out their own marketing, facilitated by a 0 to $1m marketing leader.

• You will draft / iterate your go-to-market plan using my template and ~3 hour crash course. For feedback / questions, join live group sessions (or book a free one-on-one strategy session on the annual plan).

• To start executing your plan, you will then have access to other resources such as an experimentation prioritization framework, objectives and key results template, customer journey template, and more.

• At the heart of FLMC is a structured and marketing-focused Slack founder community for asynchronous support - feedback on landing pages, questions about content, celebrating, or venting.

• 3+ times a month we meet live for sessions led by experts / other founders on topics requested by members (that could be you!).

• We’re early so this means you get direct access to me, 0 to $1m fractional marketing leader. You can also request resources/sessions, and help us continue to shape FLMC into just the right marketing home for you.

Investment: $215 / month, billed quarterly, or $1935, billed annually.

Learn more about the Founder-Led Marketing Club (FLMC).